L'OCCITANE
L'Occitane en Provence was founded in 1976 when 23-year-old Olivier Baussan began distilling wild rosemary oil and selling it at open-air markets in Provence, later reviving traditional Marseille soap-making. Now with over 3,000 stores in 90+ countries, L'Occitane remains rooted in natural, artisanal French beauty traditions.